According to the latest Australian Competition and Consumer Commission (ACCC) Scamwatch report, Australians lost around $14 million to text message or SMS scams in 2024. SMS remains the second most common contact method for scammers, second only to email. The numbers continue to rise as fraudsters exploit the speed and convenience of messaging to deceive
SMS marketing is often an underutilised channel for many businesses. However, incorporating it into your strategy can be a valuable investment. It helps increase your brand awareness while creating value for your audience by providing timely updates on the latest products, promotions, and news. In this article, we’ll discuss how to create an effective SMS
Now that you’ve integrated SMS into your marketing channels, it’s time to focus on boosting the conversion rates, click-through rates, and subscription or retention rates of your bulk SMS campaigns. Enhancing these metrics can significantly impact your overall marketing success. Here are some of the industry’s best practices to maximise the ROI on your bulk
In the dynamic landscape of modern business, establishing an effective communication method with customers is important. Automated messaging using SMS software has emerged as a reliable and powerful way for businesses to engage with their audience directly using their mobile phones. One standout and effective SMS software is Monopond, which empowers businesses to craft impactful
